SERGIO MERCADO

ASTRADIA

 

“My desire to create a collection of carved stone patterns evolved through my need for this product in my design work. I often found myself specifying custom carved and textured stone for my projects but realized there was a real lack of options in the market. But, as often happens in life, we ask and we receive. Through a series of serendipitous connections, I was presented with this opportunity to collaborate with ABC and Borrowed Earth and immediately, a flood of designs and patterns filled my mind but as we worked together, the product naturally and organically took shape.

 

 

We were already in development when I was informed that I’d been selected to participate in the 2023 Kips Bay Decorators Showhouse. From there, the wheels already in motion sped up quickly! Designers were given seven weeks to design, install and complete their rooms and I’m happy to report, we pulled it off and I couldn’t be happier with the results.”

— Sergio Mercado

KIPS BAY DECORATOR SHOW HOUSE, NEW YORK

 

Each year celebrated interior designers transform a luxury Manhattan home into an elegant exhibition of fine furnishings, art, and technology. The highly anticipated design event has claimed the historic River Mansion at 337 Riverside Drive at W 106th Street in the Upper West Side as its location. An iconic building on the Upper West Side, the home is also known as “The River Mansion” as the oversized home sits on a corner high point beside Riverside Park with enchanting Hudson River views.

CONCEPT

 

The design for the wall cladding started with a simple idea, of using a random cracking pattern (as shown). The design goes against the conventional norms of beauty such as rhythm and harmony to create a contemporary and fresh look. Here, the approach to design is rooted in the designer’s style and sensibilities developed over the years taking inspiration from textural materials, contemporary lines, soft palettes, and a refined industrial aesthetic.

In the first one, the lines of the pattern are converted into fluting, giving it a look of random rubble masonry.

In the second option, textures are applied over the random shapes giving it a more abraded and raw look.

In the third option, random shapes are pushed and pulled to create different levels giving it more depth and added dimensionality.

ASTRADIA PANELS ARE AVAILABLE IN VENATO BEIGE MARBLE AND TAJ WHITE MARBLE
VENATO BEIGE MARBLE
TAJ WHITE MARBLE